How I work for you

When you hire me, you get my best efforts every time.

Whether I’m preparing a speech for you... a direct-mail package... or a case study... I write every word of copy myself. I never subcontract.

Unlike most other freelancers, I go well beyond writing copy.

I look at your overall situation and then work with you to come up with a comprehensive solution based on time-tested principles.

I follow a four-step process that ensures efficiency and meets your deadlines.

Step 1Research

Other writers might settle for superficialities. I dig deeper. I begin by asking you relevant questions and listening attentively.

Step 2Strategy

Unlike other writers who walk out of your office and begin working on copy without first telling you their plans, I take a different approach.

When I have a working understanding of your problem and objectives, I’ll submit a formal proposal for addressing them. You’ll see my analysis, how I intend to develop your piece, my creative ideas, and more.

Most importantly, you’ll have the opportunity to comment and approve them before I write a single word of copy.

Step 3Execution

After we agree on strategy, I’ll begin writing. I’ll work on it until you’re completely satisfied.

Step 4Ongoing Support

My involvement doesn’t end when the final copy is approved.

I like to establish long-term relationships because they are more rewarding for both you and me. The more I know about your business, the better I can leverage that knowledge on your behalf and the greater your success potential.

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Bonus! Audio Presentation
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© Copyright 2009 by Robert Lerose